Description
Ecommerce Skincare Brand
Turnover: circa £403k
Adjusted Net Profit: circa £108k
Available for sale is an established brand and registered trademark, manufacturer, importer & distributor of certified organic, fairtrade cosmetic skincare and body care products/ingredients. Sourcing key products from exclusive suppliers throughout the world. This has earned the business an unrivalled reputation for quality and choice. The brand works with suppliers from around the world who produce some of the finest ingredients in the world.
THE OPPORTUNITY
Proven Success: The business was established 22 years ago and, in this time, has built up a loyal, repeat customer base with excellent profit-to-time ratio and impressive reliable profits selling to B2B and B2C throughout the UK, whilst holding a diverse customer base with international B2B customers in the UK, USA, Sweden & Slovakia and over 1,000 unique retail customers.
Recognisable Brand: Trusted by repeat custom, the business has established itself as a recognisable brand, tapping into a niche market and quickly becoming well-known for quality and service. The brand has established their own identity through a unique lifestyle offering, diverse product line and has an upmarket look to the branding and website.
Excellent Growth Potential: The business operates online only and offers excellent scope to expand further into the retail sector, either through their own retail stores or through other e-commerce or wholesale channels to compliment the current online stores.
Strong Online Presence: An extremely well-designed website and user friendly online store produces the current sales and expands into brand building information for purchasers. The business operates through their own website and Amazon store with opportunities to expand this further.
Reliable Suppliers: Strong and established partnerships for consistent inventory with opportunities to expand the current product line. The brand works with producers and suppliers with whom they have long standing relationships and preferential terms and exclusive access to a diverse range of products and ingredients through strong supplier relations.
Customer Loyalty: A dedicated customer base with recurring purchases made through the website with scope to expand to stocklists and wholesale. The business works with repeat private and corporate customers, providing year-round revenue streams.
MARKETING
The brand has invested into SEO for the website, bringing organic visitors to the site which an incoming operator will benefit from with no further expense required. The business holds a large customer base and growing.
The vendor has invested significantly in brand awareness since inception through paid advertising, blogs, newsletters etc… and hosts an impressive social media following.
MANAGEMENT AND EMPLOYEES
The business is managed by the vendor full time with support from warehouse staff members.
GROWTH OPPORTUNITIES
This opportunity has endless growth potential for an existing operator to bolt on or someone looking to enter the market with an established brand and customer base with this well-established business:
· Expansion into new markets including Yumbles, Ebay, Etsy and other online platforms
· Introduction of paid social media marketing on Facebook, Instagram, TikTok to increase customer reach and brand awareness.
· Product diversification
· Enhanced digital marketing including increased spend on paid search
· Wholesale market entrance
· Retail environment entrance
· Pop up shops
LOCATION
The business warehouse is centrally located in the UK, offering excellent links throughout the UK.
FURTHER INFORMATION
Don't miss out on this incredible opportunity to own and grow this unique business with an exceptional branding presence.
Further information is available by speaking with us, please contact us.